Introducing Haute Rod - Bespoke Automotive Events

Post-Event Communications

After your event has concluded and data has been collected and analyzed, instead of pumping the brakes, HauteRod hits the gas. By pre-planning and creating all of our post event communications as part of an end-to-end program strategy a HauteRod managed event elicits powerful social media shares, direct post-event action by attendees and ongoing nurturing that ensures long-term loyalty. We keep the wheels turning. By creating a sense of community that shares values and aspirations, your customers and prospects will feel closer to your brand than ever before.

JAGUAR ALIVE DRIVING EXPERIENCE LEAD-GEN DIRECT MAIL

Tactile direct mail with premium production finishes to invite prospects to experience the power of the Jaguar line-up in a closed track environment.

JAGUAR MODEL-SPECIFIC CONQUEST DIRECT MAIL

Dynamic direct mail with lenticular production technique to enhance the in-mail experience for affluent target audience.

JAGUAR AR-ENHANCED DIRECT MAIL EXPERIENCE

Augmented Reality-enabled direct mail offers affluent recipients an immersive, finger-controlled 360-degree look at the F-TYPE model upon its highly anticipated launch.

JAGUAR ALIVE DRIVING EXPERIENCE POST-EVENT COMMUNICATIONS

Follow-up communications to event attendees extend exclusive offers.

VOLVO LEAD-GEN EMAIL

Offer-based email communications solicit inquiries from in-market prospects, targeting by region and season.

US Grand Prix Thank You Email

Post-event follow up for McLaren owners that attended the Formula 1 experience.

McLaren FWD Tour Thank You Email

Follow up communications to keep attendees excited about their test driving experience.

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